After equipping champions with every major brand, we knew we could build better. And cheaper.
The Godfather Collection: Choose Your Weapon
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THE BOSS
Shop NowEngineered from 3+ years working with the world's best. Power with precision. Dwell and fast hands.
$159 $249
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THE SMOKESHOW
Shop NowSpin technology refined through countless hours watching elite players work the kitchen. Pro-tested precision.
$159 $249
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GODFATHER BAG
Shop NowThe ultimate pickleball bag engineered for players who want pro-level performance and style.
$119 $149
The Agency Advantage
We Don't Just Sell Paddles. We Outfit Champions.
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100+ Pro Partnerships
100+ Feedback Loops
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Every Major Brand Tested
We Know What Works
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3+ Years of Elite Insights
Zero Guesswork
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Direct Manufacturing
No Middleman Markup
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When you manage the world's best players, you learn what separates a $150 paddle from a $280 one.
Spoiler: It's not the tech.
From the Inside Out
For 3+ years, we've been inside the pro circuit— not as fans, but as their agency. We've held every paddle they've tested. We've heard every complaint about cost vs. performance. We've watched brands charge $250+ for $100 worth of materials. So we eliminated the overhead and built our own line:
- Same Toray T700 carbon pros use
- Same polymer honeycomb cores
- Same precision engineering
- None of the retail markup
Because when you represent champions, you stop accepting industry BS.
Join The FamilyWe've Equipped Pros With All of These Brands
Here's what we learned: You're paying for marketing, not materials.
| Feature | Godfather Pickleball Paddles $199 |
Selkirk SLK Halo $250 |
CRBN TruFoam Waves 4 $280 |
Engage Pursuit MX $230 |
|---|---|---|---|---|
| Carbon Fiber Face | Toray T700 Carbon | T700 Carbon | T700 Carbon/Fiberglass | Carbon Fiber |
| Core Material | Polymer Honeycomb | Polymer | Gen 4 TruFoam | Polymer |
| Core Thickness | 14mm | 16mm | 14mm | 16mm |
| Weight | 7.9–8.1 oz | 8.0–8.4 oz | 7.8–8.2 oz | 8.0–8.3 oz |
| Trial Period | 60 Days | 30 Days | 30 Days | 30 Days |
| Price | $199 | $250 | $280 | $230 |
💡 Industry Secret:
We source the same T700 carbon and polymer cores as brands charging $250-280. The difference? We skip the retail markup.
💰 Save $51-$151 vs. Premium Brands
Same pro technology, better value
What Players Are Saying
Not just customer reviews - real feedback from players who know we outfit the pros they watch on TV
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— Nick Clark
"Excellent control and balance. Tons of pop! Took me a game or two to adjust to the power but once I did, damn."
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— Lori M.
"Usually at my level, 3.0, I wouldn't consider a premium paddle due to price. But I paid up a little for the SmokeShow and it's so worth it! I'll be a 3.5 in no time."
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— Lyanne M.
"Incredible pop and sweet spot. Loved the feel and shape. Easily the best paddle for the price."
Frequently Asked Questions
How can you charge less than other premium brands?
We manage 100+ pro players. We know exactly what they pay for equipment and what brands charge retail. We eliminated the 40-60% retail markup by going direct. Same materials, smarter business model.
Are these actually tested by pros?
Our agency represents elite players who have tested every major brand. The Boss and SmokeShow are designed using 3+ years of their direct feedback on what works—and what's overpriced marketing.
What makes you different from other pickleball brands?
We're not a paddle company that sponsors a few pros. We're an agency that represents 100+ champions and decided to build our own line. We see the industry from the inside.
Follow Us Today
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